MARJORIE WHITE "HAPPY DAYS" FOX ALL-STAR 1930 MOVIE HERALD

Description

Original Herald from Uruguay and Argentina in South America. This kind of gorgeous heralds are quite scarce, they were printed by a local distributor (Max Glücksmann) just during a short period of time between the late 1920's and the late 1930's. Usually printed on both sides, in full color or in duotone inks featuring Art Deco style, they show great graphics from the films advertised. Most advertise a single feature movie, while a few examples advertise double movie programs.
Local Title: DIAS VENTUROSOS
Original Title: HAPPY DAYS
Year / Country: 1929 - USA
Company: Fox
Genre: Musical
Director: Ben Stoloff
Starring: Charles E. Evans, Marjorie White, Richard Keene, Stuart Erwin, Charles Farrell, Janet Gaynor, Victor McLaglen, El Brendel, Jack Albertson, J. Farrell MacDonald, Will Rogers, Edmund Lowe, Walter Catlett, Warner Baxter, Betty Grable
Size (unfolded): 368 mm x 168 mm
Condition: Excellent -
Ref #: B-89
Herald advertises this film as shown at CINE URUGUAYO from Uruguay on Saturday, August 16, 1930
Comments:
Happy Days is a 1929 American pre-Code musical film directed by Benjamin Stoloff, which was the first feature film shown entirely in widescreen anywhere in the world, filmed using the Fox Grandeur 70 mm process.
The film features an array of stars who were contracted to William Fox's Fox Film Corporation at that time, including Marjorie White, Will Rogers, Charles Farrell, Janet Gaynor, George Jessel, El Brendel, Ann Pennington, Victor McLaglen, Dixie Lee, Edmund Lowe, and Frank Richardson. It also featured the first appearance of Betty Grable on film, aged 12, as a chorus girl, and Sir Harry Lauder's nephew, Harry Lauder II, a conductor for Fox, who was drafted into the chorus.
Plot:
Originally titled New Orleans Frolic, the story centers around Margie (played by Marjorie White), a singer on a showboat who, when she hears that the showboat is in financial trouble, travels to New York City in an effort to persuade all the boat's former stars to perform in a show to rescue it. She is successful and the stars all fly to New Orleans to surprise the showboat's owner, Colonel Billy Blacher, with a grand show, the proceeds of which will go to rescue the showboat.
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