JOHN BOLES - GENEVIEVE TOBIN - BETTE DAVIS "SEED" 1932 MOVIE HERALD

Description

Original Herald from Uruguay and Argentina in South America. This kind of gorgeous heralds are quite scarce, they were printed by a local distributor (Max Glücksmann) just during a short period of time between the late 1920's and the late 1930's. Usually printed on both sides, in full color or in duotone inks featuring Art Deco style, they show great graphics from the films advertised. Most advertise a single feature movie, while a few examples advertise double movie programs.
Local Title: LO ETERNO
Original Title: SEED
Year / Country: 1931 - USA
Company: Universal Pictures
Director: John M Stahl
Starring: John Boles, Genevieve Tobin, Lois Wilson, Raymond Hackett, Bette Davis, Zasu Pitts
Size (unfolded): 222 mm x 145 mm
Condition: Excellent
Ref #  C-33
Herald advertises this film as shown at THEATRE REX from Uruguay on Saturday, May 14, 1932
Comments:
Seed is a 1931 American Pre-Code drama film directed by John M. Stahl. The screenplay by Gladys Lehman is based on a novel by Charles G. Norris.
Plot:
Bart Carter has sacrificed a writing career so he can support his wife Peggy and their five children by working as a clerk in a New York City publishing house. When his former girlfriend Mildred Bronson, a literary agent who has been working in the Paris office, returns to the States, she arranges for Bart to draw his regular salary while working on a novel. Because his home life is so chaotic, Bart writes at Mildred's apartment during the day and frequently stays for dinner, and the two soon discover their old feelings for each other have been revived. Bart's novel is published, and when Seed becomes a critical and commercial success, he abandons his family and moves to France with Mildred. Peggy opens a dress shop and lives with the children in an apartment above the store. A decade later, the now-married Bart and Mildred return to New York. His grown children are delighted to see their father, who wishes to make amends for having left them. He suggests enrolling his daughter Margaret in finishing school, sending the twin boys to Harvard University, finding employment for his oldest son, and having the youngest boy live with him and Mildred. At her children's urging Peggy reluctantly agrees, although she feels she is losing them. Mildred assures her they will return to her one day, whereas she believes their renewed relationship with their father will place her own future with Bart in jeopardy.
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